Shape the future of digital and retail media as a Measurement Analyst at Wonderbrands in Etobicoke, Ontario. This role emphasizes performance analysis and the development of actionable insights that optimize marketing investments.
You will lead projects that bridge media spending with measurable business outcomes, aggregating data from various digital and retail platforms. Your analytical prowess will be essential in developing reports and dashboards for internal stakeholders, providing clarity and strategic direction. Candidates with strong quantitative skills and relevant experience in digital marketing will thrive.
Key Responsibilities: • Lead measurement of media investments’ performance • Create insightful dashboards for data visualization • Conduct performance analysis to uncover trends • Support sales teams with insights on media effectiveness • Help build frameworks for incremental impact evaluation