Drive the future of small businesses at Wave as Senior Manager of Product Marketing. Lead a dynamic team, focusing on strategic go-to-market execution across diverse product lines.
In this pivotal role, you will manage and mentor Product Marketing Managers while setting the overall strategy for the team. Your expertise in product-led growth will shape campaigns that enhance customer value and drive conversion. You'll establish best practices for messaging and positioning, ensuring that each product resonates with customers.
Key Responsibilities:
• Lead and develop a team of Product Marketing Managers
• Set strategy, priorities, and operating rhythms for the team
• Establish frameworks for go-to-market execution and messaging
• Define success metrics and advocate for continuous improvement
• Champion product-led growth campaigns focusing on monetization
Requirements:
• 7-10+ years in product marketing, preferably in SaaS
• Demonstrated leadership in managin...