About the client

Our client is a CrossFit coach and entrepreneur launching a specialized pilot program. After identifying a gap in how CrossFit gyms handle inbound interest, he is building a centralized solution to ensure potential members receive immediate, high-quality engagement. The goal is to support small gym owners who are often too busy coaching to respond to leads on time.

About the role

We are seeking a Warm Leads Specialist to manage warm lead outreach for a group of CrossFit clinics. This is not a cold-calling role; you will be responsible for contacting individuals who have already expressed interest or filled out a lead generation form. Your primary objective is to have meaningful conversations within five minutes of a lead coming in and successfully booking them for their first introductory meeting. This role is about human connection and aspirational selling rather than aggressive, high-pressure tactics.

What you’ll be doing