* Lead Configure and maintain AEP schemas, datasets, identities, and data ingestion workflows.* Implement XDM-based modeling for profile and event data.* Build ingestion pipelines using batch APIs, streaming APIs, and source connectors.* Set up profile stitching, identity resolution, and governance policies.* Configure Segmentation Service, including rule-based and audience streaming segmentation.* Ensure compliance with data usage labels, privacy, and consent requirements.* Lead any support activities for MarTech systems, overseeing incident response, root cause analysis, and timely issue resolution.* Manage defects, enhancements, and technical requests in collaboration with the Marketing technology product owners, MarTech Scrum team and Marketing and IT stakeholders Monitor platform health and performance; ensure adherence to SLAs, uptime requirements, and operational KPIs.* Coordinate with IT, vendors, and business teams to resolve issues efficiently and ensure continuous improvemen...