We are looking for a self‑starter who is passionate and obsessed with content creation. This role is highly hands‑on, covering both in‑house brand storytelling and collaborations with KOLs to amplify reach and engagement.

Key Responsibilities

• Develop and execute social media content strategies for Instagram and TikTok to drive brand awareness and engagement
• Create engaging short‑form videos, posts, and stories that capture the brand and product essence
• Shoot, edit, and produce high‑quality video content (Reels/TikTok)
• Write compelling captions, hooks, and hashtags tailored to target audiences
• Create voiceovers for video content when needed
• Collaborate with Xiaohongshu, marketing, and graphic design teams on campaigns, seasonal promotions, and product launches
• Work with KOLs/influencers/agencies to support campaigns and content amplification
• Monitor social media analytics and optimize con...