Job Title: Social Media Coordinator Reports To: General Manager
Position Overview:
The Social Media Coordinator manages the agency’s social media presence across platforms, ensuring timely publishing, brand alignment, and community engagement. They are responsible for content scheduling, platform-specific optimization, interaction monitoring, and light reporting. This role works closely with designers and content creators to execute daily and campaign-based content plans.
Core Responsibilities:
•Scheduling & Publishing
o Plan and schedule posts across multiple platforms using tools such as Buffer, Later, or Meta Business Suite.
o Ensure publishing rhythm aligns with campaigns, events, and calendar plans to satisfy sought objectives.
• Engagement & Community Monitoring
o Monitor social accounts daily, respond to messages and comments, and escalate important feedback.