Reporting to the Manager – Web Strategy and Organic Growth.
Responsibilities
Next‑Generation Organic Discovery Boost
Optimize web presence for LLM chatbots (ChatGPT, Bing Copilot, Google Gemini, Grok, etc.) by implementing structured data and AI‑optimized content.
Stay ahead of evolving AI algorithms and discovery mechanisms, continuously adapting and refining strategies.
Leverage competitor analysis and SERP trends to identify opportunities and continuously optimize for both traditional and AI‑based search results.
Grow presence on third‑party review sites (G2, Capterra, etc.), driving more reviews and converting those into qualified leads and sales opportunities.
Traditional Search Engine Optimization
Improve organic search performance by identifying high‑intent keywords, analyzing search intent, and developing a...