Overview:
Reporting to the Director of Creative and Design, the **Senior Packaging Designer** plays a key role in shaping compelling packaging experiences across a diverse portfolio of consumer products. This role is focused on driving innovation in packaging design—from structure and materials to branding and visual systems—ensuring each solution is functional, cost-effective, and visually distinctive.
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Without restricting the generality of the above-stated basic functions, this position shall perform such duties and responsibilities as may be assigned including but not restricted to the following:_**
**Responsibilities**:
**Strategic Brand & Design Leadership**
- Champion High Tide’s house of brands with a strong POV on positioning, visual systems, and consumer experience.
- Define brand narratives and visual languages that resonate across product categories and retail channels.
- Translate emerging trends, cultural insights, and competitive intelligence in...