Senior Marketing Manager (Contract)

Location: 100 King Street West, Toronto, 37th Floor.

Job Description

Provides advice and supports the marketing objectives of a business/group. Maintains an understanding of the business/group to produce effective and integrated marketing solutions. Creates, develops, and executes marketing plans that are consistent with brand standards and align to strategic objectives. Develops, recommends, and executes marketing plans for initiatives to include customer marketing and communications, integrated sales, promotion/incentive, acquisition/retention. Manages cross‑functional relationships across business groups and external partners to leverage opportunities and services. Acts as a liaison between business stakeholders and marketing functions to provide input into the central marketing process and ensure alignment.

Responsibilities

• Manage marketing campaigns end‑to‑end, from strategic planning to execut...