Lead impactful marketing strategies for Retail Investments at Scotiabank in Toronto, Ontario. Drive revenue growth through client-centric engagement and retention programs in this senior management role.
As a Senior Marketing Manager, you will oversee the planning, development, and execution of marketing initiatives for Scotiabank’s Retail Investments products. Leverage market insights to shape effective campaigns while managing a diverse, client-focused team. Your expertise will guide the development of benefit-driven marketing strategies across various digital and traditional channels.
Key Responsibilities:
• Develop annual and quarterly marketing plans for Retail Investments
• Analyze consumer sentiment and competitive activity continuously
• Collaborate with teams to execute creative marketing campaigns
• Lead post-campaign analysis and insights sharing
• Champion a high-performance and inclusive team culture
Requirements:
• 5-7 years in marketing or acco...