Lead innovative marketing strategies with the Ontario Cannabis Store as a Senior Marketing and Creative Manager. Drive B2B and B2C initiatives while overseeing enterprise-wide creative services.
This pivotal role focuses on developing marketing strategies that align with OCS's business priorities and regulatory requirements. You will lead a multidisciplinary team to ensure high-quality creative outputs while managing vendor relationships and maintaining operational excellence. Your strong planning and analytical skills will help translate insights into actionable marketing strategies.
Key Responsibilities:
• Develop annual and quarterly B2B and B2C marketing strategies
• Establish disciplined planning rhythms and forecasting models
• Collaborate with cross-functional teams for consistent messaging
• Define and oversee performance measurement frameworks
• Lead execution of marketing initiatives with vendor management
Requirements:
• 10+ years of experience in ...