Take the lead as a Senior Go-To-Market Manager at Geotab, managing product launches and lifecycle strategies pivotal for enhancing competitive edge and profitability.
You will orchestrate comprehensive go-to-market strategies and ensure seamless execution throughout product lifecycles. This role demands cross-functional leadership skills to connect product outputs with strategic revenue plans effectively. Collaboration with marketing, sales, and finance is crucial for establishing priorities and KPIs that ensure high-impact launches.
Key Responsibilities:
• Shape GTM strategy for product introductions and lifecycle
• Facilitate GTM readiness and risk assessments regularly
• Work closely with marketing on launch messaging
• Instruct teams on target achievement and sales enablement
• Monitor dashboard metrics for performance evaluation
Requirements:
• 8-10 years in a relevant customer-facing role
• Expertise in launching technology solutions
• Data-driven...