Lead end-to-end strategy and execution across company national events, conferences, and tradeshow portfolio, including concept development, planning, delivery, and performance measurement
Manage all other company-related events, including townhalls and other internal events
Manage vendor and agency partnerships, including selection, negotiation, performance management, and cost control
Own event and tradeshow budgets, including financial planning, cost forecasts, and recommendations to optimize spend and ROI
Act as the primary experiential partner to Sales Leadership, aligning event objectives with commercial priorities and customer engagement goals
Establish and maintain standardized playbooks for event planning, execution, logistics, and post-event evaluation to enable consistency and scalability
Oversee the online merchandise and POS store portal to...