Lead retail media initiatives with Mars United Commerce in Toronto. This Senior Director role focuses on strategic planning and execution for CPG brands across key Retail Media Networks.
Mars United Commerce, a leader in global commerce solutions, seeks a Senior Director of Commerce Media. The ideal candidate will specialize in creating integrated media strategies that ensure high engagement and drive growth. You will oversee cross-retailer requests, collaborate with clients, and enhance business opportunities.
Key Responsibilities: • Manage all cross-retailer Commerce Media requests as a single point of contact • Provide thought leadership, shaping clients' commerce strategies • Collaborate with media buying teams for strategy and planning • Partner with Publicis Commerce team for innovation in measurement • Develop annual business plans for growth and revenue
Requirements: • 10+ years in Commerce Media strategy expertise • Strong understanding of CPG and re...