Drive groundbreaking B2B marketing strategies with PointClickCare as a Senior Marketing Manager. This role focuses on high-impact campaigns that enhance user engagement and product demand.
As a senior member of the marketing team at PointClickCare, you will orchestrate effective B2B strategies and leverage your 6+ years of experience. You'll work closely with product managers to execute comprehensive marketing initiatives through various channels while effectively communicating results to stakeholders.
Key Responsibilities:
• Manage high-impact marketing campaigns that engage users
• Direct agency partnerships to refine overall strategy
• Use customer insights to develop targeted marketing content
• Optimize customer journeys with automation tools
• Mentor team members through training and development
Requirements:
• 6+ years in B2B marketing environments
• Proven account-based marketing expertise
• Strong analytical skills for measuring campaign perfor...