Shape promotional strategy as a Promotional Effectiveness Manager at Maple Leaf Foods in Canada. Ensure effective measurement and improvement of promotional ROI now.
In this influential role, you’ll manage the entire promotional effectiveness lifecycle, serving as a trusted advisor to senior leaders on promotional ROI insights. With your robust background in analytics and finance, you'll help shape commercial strategies across sales, marketing, and finance departments. Transforming challenges into opportunities for ROI improvement will be your ultimate goal.
Key Responsibilities:
• Lead the analytics of promotional investments for optimal ROI
• Conduct monthly reviews of promotional performance
• Collaborate with teams to craft impactful sales stories
• Coach colleagues on effective analytical methodologies
• Develop tools for repeatable promotional strategy assessments
Requirements:
• 5–8 years in CPG promotional analytics or finance
• In-depth expertise ...