Become a key player in product marketing at Wenco International Mining Systems. Develop compelling strategies and support business operations in the mining and material sector.
Reporting to the Director of Marketing, your role will encompass establishing product positioning, conducting comprehensive market research, and translating technical capabilities into value propositions. Close collaboration with sales and product teams will ensure market insights effectively influence product launches.
Key Responsibilities:
• Establish product positioning and messaging frameworks
• Create competitive analysis documents in collaboration with teams
• Develop product communications and sales enablement materials
• Research market trends and customer needs in mining tech
• Assist in business case development for new products
Requirements:
• Bachelor’s degree in Marketing or a related field
• 2-4 years experience in product marketing or analytics
• Strong analytical ...