As a Paid Media Specialist you will...Traffic and QA campaigns in Smartly across Meta, TikTok, Snap, Pinterest, LinkedIn, and Google/YouTube– ensuring builds are compliant, best-practice, and ready for client activation.Implement and validate Smartly features (templates, automations/guardrails, feeds/catalogs, reporting) to speed up time‐to‐value and reduce manual work.Analyze performance and provide optimization recommendations (creative, structure, audience/placements, measurement/reporting) while the client owns budget changes and pushing live.Support testing roadmaps by setting up tests in Smartly, validating inputs, and summarizing learnings for client adoption.Support weekly customer syncs by prepping updates, tracking action items, and executing trafficking/implementation/enablement requests.Build enablement assets and help run trainings/office hours (checklists, SOPs, quick guides) to drive client self‐sufficiency.Partner with Product/Engineering by documenting bugs/blockers...