Please send your resume to our company email address.
Responsibilities
Analyze enrollment inquiries, conversion rates, and customer acquisition costs for various channels (offline promotion, online promotion, referral programs) to determine the optimal marketing mix.
Compare registration (popularity), price acceptance, and repurchase rates for different course products to provide recommendations for course pricing and package design.
Analyze the enrollment time frames, age groups, and geographic distribution characteristics of new students to assist the marketing team in accurately targeting potential customer segments.
Track renewal data to identify key factors influencing renewals (e.g., coach style, grading test pass rates, class scheduling frequency).
Calculate the optimal pricing strategy and the break-even point for full classes for summer sessions/camps.