Lead product marketing efforts at ABB by focusing on NEMA low-voltage solutions in a hybrid work environment. Drive marketing strategies that align with Canadian customer needs and enhance sales performance.
ABB is seeking a Product Marketing Leader with expertise in NEMA distribution products. You'll develop and implement strategies for market penetration, while analyzing trends and solidifying customer relationships. This role requires a strategic mindset and technical acumen in electrical equipment, ensuring product launch readiness and effective communication.
Key Responsibilities: • Develop marketing strategies for NEMA panelboards • Coordinate go-to-market plans and support sales efforts • Analyze customer input and competitive positioning • Collaborate with Product Management for lifecycle optimization • Create training materials and communication for customers