Join Mistplay as a User Acquisition Manager, where you’ll lead strategic initiatives that enhance marketing efforts and drive user growth. Engage in data-driven decision-making and creative testing.
Reporting to the VP of User Acquisition, you will manage a sub-team and focus on optimizing marketing campaigns across various media channels. Your leadership will be key in fostering innovation and achieving user acquisition goals. With a balance of analytical and creative skills, you’ll collaborate cross-functionally to ensure impactful strategies.
Key Responsibilities:
• Direct the team's efforts for performance and media scaling
• Manage and optimize media campaign performance levels
• Develop a robust creative testing framework for conversion
• Evaluate emerging media channels for opportunities
• Maintain budget oversight for innovative campaigns
Requirements:
• 5+ years of expertise in performance or growth marketing
• Strong background in Mobile UA strat...