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Manager, Strategic Marketing - Insurance

Hospitality Full Benefits Career Growth
Company

Manulife Financial

Location

waterloo, Canada

Posted

June 07, 2026

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About This Opportunity

As a Strategic Marketing Manager, you willbe responsible fordeveloping and executing go-to-market plans aimedat high-net-worthadvisors within the insurance sector. You willleverageyourexpertisein strategic marketing and understanding of the insurance industry to create innovative strategies that enhance our brand presence, drive growth, and ensure weremainthe partner of choice for clients.

Position Responsibilities

  • Strategic Planning: Develop and implement comprehensive go-to-market strategies for targeting advisorsegments, aligning with company goals and market opportunities.
  • Market Analysis: Conduct thorough market research and analysis to understand the needs and preferences of clients, identifying key trends and opportunities within the insurance industry.
  • Campaign Development: Design and execute targeted marketing campaigns that effectively communicate our value proposition to advisors, utilizing a mix of digi...