Shape the future of MEC's Member Rewards program as the Manager of Loyalty Programs. This hybrid role focuses on strategic member engagement and data analytics in beautiful Vancouver.
As the Manager of Loyalty, you will lead the vision for MEC's Member Rewards initiatives, ensuring meaningful engagement with every member. This strategic position requires collaboration with the BI and CRM teams to harness insights and drive the execution of lifecycle marketing strategies. You'll oversee compelling omnichannel campaigns that guide members throughout their journeys.
Key Responsibilities:
• Champion the member experience across all channels
• Shape CRM strategies for key member lifecycle stages
• Collaborate with BI on member behavior analysis
• Design automated and personalized loyalty communications
• Manage end-to-end campaign execution and innovation
Requirements:
• Bachelor's degree in Marketing or Business
• 5+ years of relevant experience in loyalty pro...