Become a strategic leader at Intact as a Brand Strategy Manager, focusing on integrated campaigns and brand performance in a hybrid work environment.
Intact is in search of a visionary brand strategist to propel the belairdirect brand. Candidates with over 10 years in marketing, particularly in leading integrated campaigns, will thrive. The role includes analyzing campaign effectiveness, managing budgets, and steering creative direction in close collaboration with internal and external partners.
Key Responsibilities:
• Lead belairdirect brand strategy and messaging frameworks
• Create integrated marketing strategies for brand awareness
• Manage brand performance metrics and reporting systems
• Establish partnerships with external agencies for campaign success
• Influence stakeholders to drive impactful marketing initiatives
Requirements:
• Bachelor's degree in Marketing or Business Administration
• 10+ years of experience, including team leadership
• Ex...