Enhance customer loyalty at Indigo by becoming a Loyalty Specialist. This role emphasizes actionable insights from data to enrich loyalty program experiences across Canada's stores.
In this pivotal position, you will contribute to the loyalty program's strategic operations by analyzing customer data and evaluating campaign effectiveness. Working closely with various internal teams, your role will involve optimizing offers and mapping key customer journeys. Your attention to detail will ensure our loyalty initiatives resonate with members' needs.
Key Responsibilities:
• Analyze and report on loyalty member engagement metrics
• Implement frameworks for measuring loyalty program impacts
• Collaborate on designing personalized marketing campaigns
• Manage relationships with email marketing and data teams
• Identify process efficiencies to enhance campaign execution
Requirements:
• Minimum 2 years in CRM or marketing with customer insights
• Proficiency in SQL ...