Elevate your career as a CRM Data & Analytics Lead at DEPT® in a hybrid role based in Toronto. Drive marketing and sales strategies through effective data management and analysis.
This 12-month fixed-term contract offers a chance to be a key player in our Global Studios team, focusing on hyper-personalized communications. Here, you’ll manage customer data on platforms like Bluecore, creating insightful dashboards and reports to guide strategic decisions. Your work will directly contribute to improving customer experience and driving business growth.
Key Responsibilities:
• Develop dashboards to track critical marketing KPIs
• Maintain data accuracy by managing and de-duplicating records
• Segment and analyze audiences for targeted marketing efforts
• Streamline CRM workflows and train staff on best practices
• Conduct behavior analysis to exploit upsell opportunities
Requirements:
• Advanced skills in SQL, Excel, and CRM systems
• Familiarity with BI tools...