Manage all aspects of the client business providing superior customer service while maximizing business opportunities
Responsible for meeting client and agency KPI’s and development of business plans
Lead and manage all strategic channel planning activities associated with assigned account(s)
Establish and grow a strong relationship with multiple senior client stakeholders through a demonstration of industry knowledge and of the application to business challenges
Steward relationship with outside agency partners (creative, PR, promotion, etc.)
Work with analytic partners to gauge media performance and KPI’s to determine the extent to which the original objectives and strategies were met
Manage multi-disciplinary team ensuring all team members are delegated work appropriate for their level and experience and that the t...