Step into the future of marketing with OLIVER as a GenAI Creative Optimization/Performance Analyst in Toronto, Ontario. Create impactful data-driven strategies that enhance content performance and optimize generative AI solutions.

As a key contributor at OLIVER, you will leverage your analytics expertise to track and evaluate cross-channel GenAI content effectiveness. Your role focuses on crafting test‑learn‑optimise plans, combining diverse data sources, and employing various measurement techniques. A hands‑on approach will enable you to drive insights that transform our creative outputs.

Key Responsibilities

• Set and evaluate KPIs for GenAI content effectiveness
• Craft continuous improvement plans for content optimisation
• Analyse performance data for creative recommendations
• Design real‑time tracking dashboards for insights
• Explore emerging analytics capabilities in GenAI platforms

Requirements