Responsible for supporting in the delivery of the marketing demand generation and revenue objectives within a specific sales area-based territory as defined in the current year Go-To-Market plan and priorities.
Support demand generation and acceleration through effective planning and execution of marketing activities, programs and campaigns, including the use of account‑based marketing data‑driven marketing, inside marketing, digital marketing, events, and more.
Look beyond return on investment of own activities and work across the entire marketing organization to assure optimal return on marketing investment for SAP.
Plan, define, and execute the regional adoption marketing plan.