Enhance your marketing expertise as an Email Marketing Specialist with MEC in Vancouver. This hybrid role focuses on driving online demand through effective email campaigns and lifecycle journeys.
In this pivotal role, you will collaborate with the Growth & Lifecycle Marketing Manager, executing and refining strategies for email marketing. Your responsibilities will include building, deploying, and optimizing campaigns, ensuring they reach the right audience at the right time. Attention to detail and a data-driven mindset will be essential as you monitor performance and implement improvements.
Key Responsibilities: • Build and deploy email campaigns for promotions and seasonal events • Maintain automated email flows for customer engagement • Support email programs aligned to marketing strategies • Create and deploy audience segments based on customer behavior • Partner with Creative teams for content accuracy