Lead the e-commerce strategy, deploy activities, and guarantee growth business results within marketplaces and key clients in Mexico and North LATAM countries.
Partner with marketing, media, and commercial teams to drive business growth via strong digital marketing activities based on global roadmap and local market requirements.
Coordinate annual commercial moments, peak moments, and monthly calendar across categories for each key strategic online customer.
Serve as the single point of contact for the assigned markets on all digital activation & e-commerce topics and align with stakeholders such as sales, marketing, and digital.
Work jointly with CRM and media teams to drive online growth.
Be accountable for e‑trade KPIs (e.g., ROAS, conversion rate, SO targets), reviewing performance of all digital activ...