Take charge of CRM & Loyalty at Harry Rosen on a 12-month contract in Toronto. Craft strategies that boost customer engagement and loyalty through innovative solutions.
As a luxury menswear retailer, Harry Rosen seeks a strategic leader to oversee its CRM and loyalty programs. You will be responsible for developing the CLUB HARRY loyalty program, executing lifecycle marketing, and enhancing customer experience. This dynamic role includes collaboration across departments and managing marketing technology to achieve impactful results.
Key Responsibilities: • Lead and evolve CLUB HARRY loyalty initiatives and perks • Drive lifecycle marketing through various owned channels • Innovate using data to deliver personalized customer experiences • Oversee CRM platforms like Braze and Talon.One • Manage budget adherence and CRM training programs
Requirements: • Proven experience in CRM or loyalty strategies • Strong knowledge of lifecycle marketing and personalization •...