As the Head of Digital Marketing for Canada, you will craft strategies that connect investors and advisors to empowering insights in a hybrid role based in Toronto. Shape impactful digital experiences to enhance investment success and drive engagement.
In this pivotal leadership role, you will leverage over 10 years of marketing expertise to lead the digital strategy at Vanguard. You will coordinate across channels, optimize performance, and build a best-in-class marketing ecosystem to serve advisors and investors effectively. Your focus will also include content strategy advancement and analytics management for actionable insights.
Key Responsibilities:
• Develop and implement digital marketing strategies across various channels
• Optimize performance throughout the customer journey
• Establish a top-tier digital marketing ecosystem for personalized experiences
• Manage the paid media budget for various programs
• Partner with IT for an integrated marketing techno...