Challenge yourself with a Senior Lead Digital Marketing Manager role at Applied, focusing on Paid Media strategies. Enjoy a hybrid work model from Toronto or Atlanta while influencing marketing outcomes.
As part of the Digital Marketing team, you will lead the development of full-funnel paid media strategies. You'll be responsible for executing high-impact campaigns that enhance MQL quality and brand recognition, addressing performance challenges through data-driven insights and strategic decision-making.
Key Responsibilities: • Own and evolve full-funnel paid media efforts • Optimize PPC search strategies across multiple platforms • Execute and manage paid social campaigns • Launch CTV advertising programs to boost awareness • Deliver performance insights through unified dashboards
Requirements: • 10+ years of experience in digital marketing • At least 7 years in B2B paid media strategies • Solid ex...