Receive and review digital marketing requests, validating scope, objectives and business requirements with stakeholders including legal and compliance departments and external vendors.
Support email, social media and webinar campaign planning, development and execution, including reviewing content against brand guidelines, industry best practices and evolving A/B testing insights.
Regularly monitor website content for accuracy, facilitate update requests to ensure content and resources are kept up to date and compliant with industry regulations and ensure it’s SEO-optimized.
Support intranet development, facilitate content updates and drive user experience.
Collaborate with various business units in support of all their digital marketing requirements, owning and managing committed deliverables through our workflow platforms.
Identify and develop opportunities to improve internal processes and customer exp...