Job Summary: We are looking for a Digital Marketing Analyst to manage SEO, web analytics, competitor analysis, and paid marketing campaigns. The role involves improving website performance, increasing digital visibility, and supporting ROI-driven marketing initiatives across multiple channels.
Key Responsibilities: - Perform on-page and off-page SEO activities - Conduct website audits and competitor analysis - Research and optimize keywords using SEO tools - Monitor website performance using Google Analytics and similar platforms - Manage and optimize paid campaigns on Google, Microsoft, LinkedIn, and Meta - Track KPIs, ROI, and campaign performance - Publish and manage digital content across websites and social channels - Stay updated with the latest SEO and digital marketing trends - Collaborate with cross-functional and global marketing te...