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Digital Advertising Specialist (Head Office - Niagara) (12-month Contract)

Hospitality Full Benefits Career Growth
Company

Performance Auto Group

Location

St. Catharines, Canada

Posted

March 23, 2026

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About This Opportunity

Here’s what you’ll deliver:

  • Lead the strategic development, execution and ongoing optimization of paid search and social media campaigns across all of our accounts;
  • Review analytics to identify performance trends and actionable opportunities;
  • Actively manage paid campaign budgets and the allocation of budgets, balancing audience demand opportunities with volume and profitability;
  • Assist with the development of ad copy, and actively split-test for performance improvements;
  • Provide weekly performance results and insights to internal stakeholders;
  • Collaborate with regional marketing teams to ensure alignment of messaging and initiative focus;
  • Manage, update, and distribute forecasts and search demand analysis;
  • Ensure paid search and social best practices are employed;
  • Stay on top of industry trends and platform/provider updates while evaluating opportunities for innovation;
  • Conduct keyword res...