Transform customer relationships through strategic digital marketing as our Customer Marketing Manager. Lead campaigns that drive engagement, retention, and growth across multiple channels.
This senior role requires a passion for understanding customer needs while designing marketing campaigns that align with business objectives. Collaborating closely with Sales and Product Marketing teams, you will strategize initiatives based on data-driven insights to refine our outreach efforts. Experience managing full-funnel campaigns in B2B settings is crucial for this position.
Key Responsibilities:
• Create and manage digital cross-sell campaign strategies
• Utilize customer data to pinpoint segmentation opportunities
• Execute multi-channel marketing initiatives including webinars
• Collaborate with creative teams for cohesive messaging
• Measure campaign effectiveness through established benchmarks
Requirements:
• 6+ years of customer marketing or growth experience...