Content Marketing Specialist reporting to the Director of Content Strategy at Nasdaq Financial Technology’s Capital Markets Technology solutions.
Key Responsibilities
Develop and execute content marketing strategies for Nasdaq’s Capital Markets Technology offerings, including editorial planning that supports product launches, campaigns, events, and key business priorities.
Create, write, and edit a range of content formats—including long‑form articles, blogs, research reports, case studies, webinars, infographics, video scripts, and social posts—in partnership with business and product subject matter experts.
Align content deliverables with demand generation goals and integrated marketing campaigns, tailoring content to different stages of the B2B marketing funnel to support awareness, engagement, and pipeline growth.
Optimize content for traditional SEO and AI‑assisted search, working with digital stakeholders...