Highly cross-functional role, the individual will partner closely with Product, Sales, Customer Success, Creative, and Marketing Operations to ensure alignment of customer and prospect experience across products and organizational initiatives.
Assess market landscape, trends, and opportunities, and evaluate priorities within the audience to set strategic focus.
Develop a deep understanding of Lone Wolf’s products and their impact to the audience workflow.
Develop detailed personas for the audience.
Coordinate with cross-functional teams to enhance competitive intelligence and leverage this knowledge to create objection handling and sales enablement for revenue teams.
Create overall positioning and supporting messages for audience campaigns.
Support the Sales team with value pitch decks, battlecards, and integrated campaigns.
Work with Customer Success team to identify evangelists and capture customer stor...