Transform B2B marketing strategies at Publicis Canada as a Senior Digital CRM Strategist. Enhance customer engagement through impactful campaigns and insights-driven analytics.
Publicis Canada seeks a skilled strategist with five years of CRM and advertising experience. Collaborate with analytics specialists to design comprehensive engagement strategies aimed at customer retention and growth. You'll thrive in a dynamic environment and connect across teams to craft memorable customer journeys.
Key Responsibilities:
• Support the design of digital engagement strategies
• Create experiments to optimize conversion rates
• Collaborate with analytics to utilize consumer insights
• Launch automated marketing campaigns
• Present strategic insights to clients confidently
Requirements:
• 5 years in B2B advertising or marketing
• Strong analytical and organizational abilities
• Familiar with platforms like Salesforce
• Exceptional verbal and written communicati...