Drive impactful marketing strategies as a B2B Demand Generation Manager at Panther. This remote role emphasizes nurturing customer relationships through data-driven campaigns targeted at security professionals and decision-makers.
As the Demand Generation Manager, you will lead the execution and optimization of integrated digital campaigns. Your role involves managing the collaboration with our digital agency and overseeing the intricacies of paid media and organic social strategies essential for pipeline growth. Your analytical capabilities will be key in tracking and improving campaign performance.
Key Responsibilities:
• Design and execute multi-channel digital campaigns
• Coordinate paid media strategies and agency partners
• Lead initiatives for organic social media growth
• Manage influencer marketing and content integration
• Optimize performance through data analysis and insights
Requirements:
• 4+ years in B2B demand generation or digital marketing