Where Work Meets Adventure
This is what you will do:
Senior Manager, Digital Marketing will develop a disease website in preparation for the new product launch and execute the interaction with targeted HCPs by appropriate digital channel based on HCP engagement plan aligned with Marketing and Sales. S/he will support Marketing and Sales to fine-tune digital channel approaches by analyzing and utilizing customers’ feedback. With expertise in digital marketing discipline, s/he will contribute to achieving our business target/goal.
You will be responsible for:
• Built a disease website – Develop a website that ensure patients and HCPs can access appropriate information about diseases and treatments in preparation for the launch
• Channel Strategy – Work with Marketing to develop digital strategy for new successful product launch including platform/channel selection, target prioritization, and content selection/development
• HCP engagement by digital planning and Execution – Provide scient...