Responsible for end-to-end management of MLBB ID social media platforms, especially Tiktok and Youtube, including platform strategies, daily content planning, ads promotion, monthly algorithm check and update, livestream assist, etc.
Monitor and ensure smooth operation of third party in handling MLBB ID social media Instagram, Facebook, social media groups (FB/Discord/WhatsApp groups). Able to provide strategic guidance for stablility and growth when needed.
Capable of independently handling large-scale social media activities and UGC activities, to achieve the goals of exposure, interaction, and information dissemination.
Be the social media PIC of S-campaign. Responsible to closely allign with campaign planners and other related division to ensure smooth campaign delivery. Focusing in planning and executing all social media related SOW (Platforms, Livestream, UGC PGC contents) during special period.